APX FLAGSHIP STORE - AA+A

APX FLAGSHIP STORE

The flagship store for the APX brand has been meticulously designed to reflect the vibrant color palette of the company’s corporate identity, with a strong emphasis on tennis, the brand’s signature sport. The store’s layout features an open-plan circulation that is anchored by a dynamic running track, allowing customers to test products while they shop or wait, ensuring optimal performance and engagement. The display shelving, crafted in sleek silver metallic finishes, perfectly complements the bold Kelly green accents that energize and define the space.

Location: GREEN PARK COMMUNITY MALL, CHIANGMAI
Area: 560 SQM.
Complete year: 2023
Interior designer: AA+A
Photographer: COLLON PICTURES

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